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We develop your email marketing strategy based on our industry and competitor research in combination with an audit of your CRM platform capabilities for lead nurturing via email marketing campaigns. Our CRM specialists will provide recommendations on CRM platform solutions that best fit your business requirements.
Our email marketing specialists establish an email campaign calendar and matrix based on your business goals and our market research. The CRM and email marketing strategy is tailored to your buyer personas and their transition through the sales funnel.
Email marketing campaigns are intelligently informed by buyer personas, messaging and target audience to ensure a fully optimised email marketing automation infrastructure is set up.
We optimize email marketing automation and specific campaigns to deliver measurable KPI improvements for all potential touch points your customers will have with your brand.
TEDevelopers have won the prestigious award for Best Integrated Content Campaign at the EU Content Awards 2020 with their campaign for Equinox Kombucha. The email marketing strategy behind the campaign included buyer persona development, marketing automation workflows and engaging messaging personalised to various audiences.